Lisbon-based. Remote across Europe, the UK, the US and Brazil.

Find. Fix. Scale. Recover hidden revenue.

I help online education, service and lead-generation companies find weak points between ads, CRM, checkout and sales.

  • Track what matters
  • Fix revenue gaps
  • Scale what works
Based in Lisbon. Working remotely with companies that need clearer payback from existing demand.
Funnel Leak Map
  1. Paid Traffic
    CAC hidden
  2. Landing Page
    Tracking broken
  3. CRM Follow-up
    Follow-up weak
  4. Checkout / Sales
    Payback unclear
  5. Revenue Signal

Leak points that hide revenue and slow growth.

Demand is not always the problem.

Most teams already have signals, leads and sales conversations. The issue is knowing where revenue disappears before it compounds.

01

Paid traffic generates leads, but payback is unclear

You see clicks and form fills, but not which campaigns produce profitable customers.

02

CRM exists, but revenue leaks after signup

Contacts enter the database, then drop without structured follow-up.

03

Tracking gaps hide what drives sales

Checkout, CRM and ad platforms disagree, making budget decisions weaker.

04

Landing pages add friction before conversion

Slow pages, unclear offers and confusing checkout steps reduce high-intent demand.

Ways to Work Together

Start with the smallest useful engagement, then scale into implementation or ongoing growth work when there is a clear business case.

Primary Offer

Funnel Leak Audit

A focused diagnosis of weak points across acquisition, landing pages, CRM and sales handoff.

Best for:Teams spending on acquisition but unsure what is profitable.
Outputs:
  • Prioritized findings
  • Quick wins
  • Implementation roadmap
Request a Funnel Leak Audit

Fix Sprint

A short implementation push to ship the highest-impact fixes after diagnosis.

Best for:Teams that need senior execution, not another strategy deck.
Outputs:
  • Landing page fixes
  • CRM follow-up improvements
  • Tracking repair
Request a Fix Sprint

Growth Retainer

Ongoing growth execution across paid channels, messaging, CRM and measurement.

Best for:Businesses with active spend, steady lead flow and room to scale.
Outputs:
  • Weekly priorities
  • Campaign optimization
  • Lifecycle execution
Request a Growth Retainer
Performance structures are only discussed after baseline data is reliable.

Selected Work

No exaggerated claims or manufactured metrics. Just honest context and the work performed.

Case Profile

Online Training & Education Business

Context

A Brazilian online training business needed clearer links between paid acquisition, CRM follow-up and certificate sales.

Work done

  • Paid media optimization
  • CRM lifecycle automation
  • Payment and event tracking review
  • Funnel diagnostics and implementation planning

Commercial relevance

The work improved visibility over payback periods and created a clearer follow-up path for leads already in the business.

The Method

A direct operating model for finding the right fixes and shipping them quickly. No bloated discovery sessions or 100-page slide decks.

01

Diagnose

Map paid acquisition, CRM triggers, checkout steps and sales signals. Isolate the weak points with the clearest commercial impact.

Focus: Revenue Recovery
02

Prioritize

Separate urgent fixes from nice-to-have changes. Prioritize by expected impact and speed to deploy.

Focus: Faster Decisions
03

Implement

Ship lean changes to landing pages, tracking tags, CRM flows and ad structure. Keep deployment controlled and overhead low.

Focus: Implementation
04

Measure

Validate impact with first-party signals, checkout logs and CRM revenue data. Make the numbers easier to trust.

Focus: Signal Quality

Lean Operator. Senior Partner.

One senior operator working directly across strategy, implementation and measurement.

AndyFounder, Growth Specialist

Lisbon-based growth consultant for companies that need practical execution across the whole funnel.

Adatalyze is a lean growth consultancy operated by Andy, based in Lisbon.

I work across paid acquisition, CRM automation, tracking infrastructure and conversion-focused implementation - helping companies recover revenue already hidden inside their existing funnel.

No junior handoff. No bloated strategy decks. No full-service agency theatre.

Find out where your funnel is leaking revenue.

Send a short message with your website, acquisition channel and the main conversion problem you want to solve. I will reply with initial diagnostic thoughts if there is a clear fit.

Primary Path

Request a Funnel Leak Audit

What to include

  • Website
  • Current acquisition channel
  • Monthly ad spend or lead volume
  • Where you think conversion is leaking
Request an Audit